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- The Ginto system consists of the two sister-families Ginto Normal and Ginto Nord.
Ginto is a geometric-humanist typeface – fundamental to itʼs identity is the tension between circles and rectangles. The design developed from a period of research, surveying of a variety of sans-serif typefaces from across the 20th century and studying a shift from the Modernist ‘pure’ geometry into the slightly more baroque and exuberant style of typefaces cut during the photo setting period.
These two styles are remixed into a new vocabulary; shapes transition from the circular bowls into the straight strokes, with a contrast that gives a dynamism and personality while ensuring a more balanced tone, ultimately benefiting the typeface at smaller sizes.
Ginto Nord, takes the tone and tenor of Ginto Normal and turns the volume up to 11 – echoing the masterful works of Roger Excoffon, Ed Benguiat and Joseph Churchward. Nord is a graphic remix of Normalʼs structure, featuring a large x-height and more generous character width. It goes beyond Normal’s functional weights and adds two more to the spectrum: stretching from fine Hairlines to monolithic Ultra Bold forms.
폰트 정보 구분 고딕 폰트디자인 Seb McLauchlan 디자인디렉팅 Seb McLauchlan 글자구성 라틴 348자